Monday, 14 September 2015

Week 2: Monday


Design Matrix

The stream split into Neighbour Day and Beach Clean Up groups - Our group went with Phoebe. We worked together with the other Neighbour Day teams to create a visual matrix using 5 main categories - Subject, Audience, Tangibles, Themes and Styles.


From here we chose different elements from each row and generated random rhetorical ideas.

word > image > rhetorical approach > style

You will find both of our random ideas recorded in our individual physical workbooks.



Homework:


  • Continue to collect mood board images
  • Generate more conceptual ideas and make stylistic visuals (using the visual matrix) - work quickly to generate these. Don't spend too much time on them. 
  • Continue both primary and secondary researching.
  • Thumbnails - rapid ideation.

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